Web development is the work involved in developing a website for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing a simple single static page of plain text to complex web applications. A more comprehensive list of types of websites are logistics, manufacturing, ecommerce, agriculture, banking, etc.

Web development may use content management systems (CMS) to make content changes easier or use developing from scratch using different laguages and frameworks.

Credibility: One of the main reasons you should have a website for your business is to increase your organization’s credibility. Chances are there are several providers offering a similar service to yours. One way you can stand out is by having a website that looks good and clearly communicates quality information to your consumers.

Without a website, people may question your legitimacy as a business. Having a website is an opportunity to make a great first impression and give people comfort that you’re a real business.

Brand: Showcasing your brand to your prospective customers is one of the most important things that you can do, you increase the chances of your customers buying from you.  This is also something that can set you apart from your competitors. Without a website, it can be incredibly challenging to do this because people can’t easily find quality and reliable information on your business.

Leads: Perhaps one of the most intriguing reasons to have a website for your business is because it can increase your chances of getting leads.

Organic Traffic: Once you’re online and have an SEO-optimized website, you have a chance of showing up in Google search results. This means that when people are searching for a product or service, there is a chance your website will show up in the results. This gives you the opportunity to drastically increase your customer base.

Saving Your Time + Customer Service: Will reduce calls and increase internal productivity. At the same time, it helps customers find useful information without needing to call, which ultimately provides an all-around better user experience.

Updates & Announcement: Since your website is on 24/7, it’s easy to post updates and announcements to your customers. It’s a way to keep them up to date on everything that you’re doing.

Digital Marketing: You can leverage digital marketing to increase your leads and grow your business,

Source:(Why Every Business Needs A Website (forbes.com)